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Article: 'Dr. Oz' Has Sony Feeling Good.(Harpo Productions Inc.)
- Article from:
- Broadcasting & Cable
- Article date:
- October 12, 2009
- Author:
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By Paige Albiniak
Latest Oprah launch looks like a hit as ratings build in second week
Sony's Dr. Oz , produced by Oprah Winfrey's Harpo Productions, has emerged as first-run syndication's first out-of-the-box hit since Rachael Ray , also produced by Harpo, launched in 2006.
The show premiered with a 2.3 live-plus-same-day national household average, tying Rachael Ray 's launch and doing it with clearances on weaker stations in the largest markets. In its second week, Oz improved that number, moving up to a 2.4 and taking over third place among talk shows, behind CBS Television Distribution's Oprah at a 5.2 and CTD's Dr. Phil at a 2.8, both of ...