Article: Volkswagen of America Launches Mobile Site.

Today's fast paced consumer can now get Volkswagen information on the go

HERNDON, Va., Oct. 12 /PRNewswire/ -- Volkswagen of America, Inc. today announced the launch of their smart phone-optimized mobile website, m.vw.com. The mobile website is compatible with all web-enabled cell phones and mobile devices.

"When we designed our mobile site, we kept in mind that many of today's consumers are constantly on the go," explains Charlie Taylor, general manager of digital marketing and motorsports for Volkswagen. "We focused on location-based services such as the ability to find a dealer, schedule a test drive, and get a quote," added Taylor. The result is a ...






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