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Article: Service contract vendor rides out 25 years of ups and downs; Creating powertrain program for Subaru distributor Ernie Boch Sr. led to growth.(NEWS)
- Article from:
- Automotive News
- Article date:
- October 12, 2009
CopyrightCOPYRIGHT 2009 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Automobile Protection Corp., administrator of Easy Care extended service contracts, celebrated its 25th year in business in September. Despite a string of service plan vendor failures and a tough economy, the Atlanta company is still expanding its business.
CEO Larry Dorfman, 53, told Staff Reporter Donna Harris how he survives the industry's ups and downs.
How did APCO start in 1984?
I worked for my family's office equipment business since I was 16 years old and wanted to go out on my own. I was 28 when a friend who worked in the car business, Martin Blank, brought me the concept of an extended service contract. I was one of those people who ...