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Article: Research and Markets Adds Report: Deodorants in the US.
- Article from:
- Health & Beauty Close-Up
- Article date:
- October 14, 2009
CopyrightCOPYRIGHT 2009 Close-Up Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Research and Markets has announced the addition of the "Deodorants in the US" report to its offerings.
In a release, Research and Markets noted that report highlights include:
The strong growth in clinical strength deodorants was the largest story in 2008. Procter & Gamble's Secret was extremely successful, following the launch of Secret Clinical Strength in 2007. Procter & Gamble saw the level of success achieved and extended the concept to its Gillette and Old Spice brands. Unilever also made a strong play into clinical strength deodorants, with Degree for Men and Women. While less than 5 percent of the US population actually suffer from excessive ...