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Article: Celebrity Cruises Names New Vice President, Marketing.
- Article from:
- Marketing Weekly News
- Article date:
- October 24, 2009
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Top-rated premium brand Celebrity Cruises announced the appointment of Lisa Kauffman as vice president of Marketing. Kauffman will lead the brand's overall marketing program, including brand strategy and development, web marketing, research, loyalty and direct marketing, public relations, and advertising. She will report to Celebrity's President & CEO Dan Hanrahan.
"We are elated to have someone of Lisa's caliber join Celebrity in the midst of such an exciting period of growth and momentum," said Hanrahan. "Her experience with globally respected brands and her proven leadership will be invaluable as we expand and evolve the Celebrity brand with our stunning new ...