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Article: HBA 2009: bigger and better: the 17th annual event attracts more than 16,000 beauty industry insiders to New York. Overall attendance this year jumped approximately 5%.
- Article from:
- Household & Personal Products Industry
- Article date:
- October 1, 2009
CopyrightCOPYRIGHT 2009 Rodman Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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[ILLUSTRATION OMITTED]
SO FAR, 2009 has been a year of mixed results for the beauty industry. While financial reports are bleak due to a global recession, consumers are still seeking out a little bit of retail therapy with a new lipstick or a portable fragrance from CVS or Sephora. Therefore, developers and marketers from the cosmetic, fragrance, skin care, personal care and well-being industries must be at the top of their game to deliver the next big thing and catch that fickle shopper's attention. It's no wonder then that HBA Global Expo 2009--held Sept. 15-17 at the Jacob J. Javits Center in New York City--recorded an approximate 5% increase in overall ...
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