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Article: General Motors Regaining Lost Market Share Ground in October According to Edmunds.com.
- Article from:
- Business Wire
- Article date:
- October 16, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SANTA MONICA, Calif. -- Edmunds.com, the premier online resource for automotive information, has preliminarily forecast General Motors (GM) retail market share for October to rise to 22.4 percent from the third-quarter retail average of 19.1 percent.
Edmunds.com also estimates the Seasonally Adjusted Annual Rate (SAAR) of sales for October to date is in the low 10 million rate.
"GM is benefiting this month from its recent product launches in key volume segments, an abundance of media coverage, including positive reviews of its new models, and a surge in ad spending on its new campaign," observed Jeremy Anwyl, CEO of Edmunds.com.
"But, GM is ...