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Article: Pizza Hut Sues Papa John's for Deceptive Marketing Campaign
- Article from:
- PR Newswire
- Article date:
- August 12, 1998
CopyrightCOPYRIGHT 1998 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Independent Survey Shows Significant Consumer Deception Among Those Who Viewed
Papa John's Recent Advertisement
DALLAS, Aug. 12 /PRNewswire/ -- Pizza Hut (R), Inc. today filed a lawsuit in the Federal District Court in Dallas against Papa John's International, Inc. charging that Papa John's has engaged in a systematic campaign of consumer deception in its marketing; including advertising, point of purchase material, pizza boxes, store signage and other materials. Pizza Hut is challenging Papa John's unqualified superiority claims of "Better Ingredients, Better Pizza", as well as the deceptive implication that Papa John's uses ...