|
|
Article: Budget constraints focus content needs: if MIPTV 2009 was anything to go by, buyers' delegations may be smaller, but those acquisition executives that do travel to Cannes are more focused and have a clear idea of what they're after. television Asia plus asks what's on shopping lists for MIPCOM, 5-8 October 2009.(programming)
- Article from:
- Television Asia
- Article date:
- October 1, 2009
- Author:
CopyrightCOPYRIGHT 2009 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Janice Cheng Head of Content, Li
MIPCOM is precluded as part of my sourcing plan and I am looking forward to exciting new slates and content line-ups in the market this year.
Our channel, Li is newly launched across key Asian markets, we have yet to receive any formal feedback but the general consensus has been very positive towards the acquired titles we have offered our viewers. Specifics aside, key blockbuster titles and formats have always been well sought after in the likes of Dinner Impossible and HGTV Design Star.
I continue to see growth in reality formats and a trend leaning towards lifestyle related products.
As a company, ...