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Article: Encore Fruit Marketing: enjoying the 'fruits' of its labor.(Supply Source)(Company overview)
- Article from:
- Nutraceuticals World
- Article date:
- October 1, 2009
CopyrightCOPYRIGHT 2009 Rodman Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Armed with a professional background in organic chemistry and fruit processing, as well as trading, Greg Kaiser and Lisa Hiday-Baca made the decision two decades ago to launch a new venture of their own. They founded Encore Fruit Marketing, San Dimas, CA, as a way to connect prospective customers with a wide variety of processed fruit ingredients from all over the world.
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The decision to concentrate on processed fruit ingredients was an important one. "There are a lot of broad spectrum brokers in food ingredients and we really wanted to differentiate ourselves, so we chose to focus specifically on fruit (and later vegetable) ...