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Article: OPINION: Website designers need to consider alternatives to Royal Mail for e-commerce success.(News)
- Article from:
- Daily Post (Liverpool, England)
- Article date:
- October 29, 2009
CopyrightCOPYRIGHT 2009 MGN Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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THE constant battle between Royal Mail and union leaders puts to bed the old clich of nothing is guaranteed except death and taxes.
Fears and threats of industrial action have been a constant for as long as I can remember and, as ever, in the run-up to Christmas, the timing is just perfect.
As a consumer, I'm naturally concerned that, if I buy online, my Christmas gifts are going to be laid up in an RM bag and not in Santa''s.
For retailers, the strike is their worst nightmare, and any savvy e-commerce business should be developing a marketing strategy to reassure consumers that the unreliability associated with Royal Mail is not part of their ...