Article: Wily Jack(TM) Wines Challenges Creative Minds Across the Country to Continue the Story.

Diageo Chateau & Estate Wines Invites Consumers to Pen the Story of the Label's Namesake, Wily Jack

NAPA, Calif., Oct. 29 /PRNewswire/ -- The vintners behind Wily Jack wines are leaving the next tale (Chapter 4) in the ongoing chronicles of Wily Jack, the fictitious personification of Wily Jack wines, in the hands of its consumers. Beginning today, Wily Jack wines is challenging wine lovers across the country to write a 100-word original essay describing a brief moment in time capturing the essence of this cunning adventurer's life that could live on the back label of the newest Wily Jack vintage.

The winning essay will follow Chapter 3 - currently ...

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