Article: California American Water Launches Winter Conservation Campaign Urging Ventura Customers to go Green for the Holidays.

California American Water has launched an education campaign to assist its customers in reducing water use during the winter months. The campaign will include mailing leak detection kits, water conservation wheels and notices to each customer, bill text messages, bill inserts, education advertising in The Acorn, automated phone calls, and conservation messages on KCLU public radio. The campaign will also include a special appeal to the customers who use the most water, asking them to do everything they can to reduce their water use. Saving water is both good for the environment and the pocket book, and is a great way to go "green" for the holidays.

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