Article: Sports nutrition sets trends.

NEW YORK - Suppliers in the sports nutrition category are offering a growing number of technologically advanced products for workout enthusiasts, contributing to increasing consumer demand for nutritional supplements in general.

"The technology is moving fairly quickly," says Amerifit director of product development and research Craig Larsen. "But most of what is being marketed now has research behind it dating back a decade or more."

Among the most popular sports nutrition products on the shelves of America's drug chains are items formulated with creatine.

Offered by such suppliers as Amerifit and Weider Nutrition International, creatine was developed ...

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