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Article: New Mobile Banking Tools Get One Step Closer to Payments.
- Article from:
- American Banker
- Article date:
- November 3, 2009
- Author:
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Byline: John Adams
Mobile banking use should double this year, and in order to graduate from basic balance queries and alerts to robust payment services, vendors are flooding the market with products that offer intermediate steps of usability and attractive screen appearance as the groundwork for future development.
"All of the mobile vendors offer things like balance, locations of branches or ATMs, or a means to view statements. This type of functionality is pretty well understood," said Stessa Cohen, a research analyst for Gartner Inc. "What we're going to have to start to see is ways of differentiation of offerings, a way to allow banks to deliver ...