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Article: Trying to save the news.(Local)
- Article from:
- The Virginian-Pilot (Norfolk, VA)
- Article date:
- November 3, 2009
CopyrightCOPYRIGHT 2009 The Virginian Pilot-Ledger Star. All rights reserved. Reproduced with the permission of the Dialog Corporation by Gale Group. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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EACH TIME another report surfaces about the decline of newspapers, I feel like a death row inmate counting the warden's footsteps.
The latest echo of doom arrived a few days ago: U.S. newspaper circulation dropped 10 percent from April through September, compared to the same period last year. The largest decrease recorded thus far, the decline was attributed to the usual -- advertising and readership lost to the Web.
Industrywide, ad revenues, which constitute newspapers' main source of income, have dropped $20 billion from three years ago. Even so, most newspapers remain profitable, and circulation is astoundingly good, all things considered.
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