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Article: Consumer Attitudes to Borrowing Online.
- Article from:
- Biotech Week
- Article date:
- November 11, 2009
CopyrightCOPYRIGHT 2009 NewsRX. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Research and Markets (http://www.researchandmarkets.com/research/97e729/consumer_attitudes) has announced the addition of the "Consumer Attitudes to Borrowing Online" report to their offering (see also Research and Markets, Ltd.).
Consumer attitudes toward using the online channel for borrowing are constantly evolving. Ongoing technological advancement as well as demographic and lifestage complexities are driving these shifts in attitude. Lenders must understand what consumers want from the online channel in order to maximize the advantages that it can bring to their business.
Scope
Using global data from our FSCI survey this report analyzes ...