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Article: SuperBAT TV Ad Completed; Features Ernest Borgnine
- Article from:
- PR Newswire
- Article date:
- September 16, 1998
CopyrightCOPYRIGHT 1998 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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National Ad Campaign Will Roll Out in Late September/Early October
and Reach 18-20 Million Viewers
CHULA VISTA, Calif., Sept. 16 /PRNewswire/ -- BAT International's (OTC Bulletin Board: BAAT) new subsidiary, SuperBAT Inc., has completed almost all of the studio production for a TV ad that will be aired nationally through the American Independent Network, a national network of TV channels reaching 18-20 million viewers. The tentative schedule for airing of direct response ads is in late September or early October, 1998. The ad features Ernest Borgnine, the famous TV star in McHales Navy and other films, as the spokesperson.
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