Article: Medica First Health Plan to Create Mobile App for Comparing Health Care Costs.

Medica today became the first health plan to launch a mobile application to help consumers compare cost information for a variety of medical procedures. The app, based on the Web site MainStreetMedica.com, is available at the iPhone App Store (see also Medica).

Medica is making the mobile app available as the demand for consumer health information is exploding. According to an analysis published by Manhattan Research in February 2009, more than 10 million U.S. adults use mobile devices for health information. That's not surprising as consumers are paying a greater share of their health care. Meanwhile, the trend toward better informed, empowered consumers helps ...

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