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Article: Peter Cain Joins MarketShare Partners as VP of Analytics.
- Article from:
- Economics Week
- Article date:
- November 13, 2009
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MarketShare Partners (MSP), the industry-leading marketing analytics firm, announced the appointment of Peter Cain as Vice President of Analytics, based out of MSP's London operations. In this new role, he will be leading the company's European analytics team and spearheading MSP's global Consumer Packaged Goods (CPG) practice.
"Peter's history of applying econometrics to solve marketing questions, specifically in the CPG category, makes him a tremendous asset to MSP's clients," said Jon Vein, co-Founder and CEO of MarketShare Partners. "We look forward to tapping into his expertise to expand our client base around the globe."
Cain has a long history of ...