Articles > Business magazines > Trade magazines > Automotive News articles > November 2009

Article: Toyota's new U.S. plan: Trim trucks, add hybrids.(NEWS)(Toyota Motor Corp.)

Article from:
Automotive News
Article date:
November 2, 2009
Copyright

Byline: Hans Greimel

Toyota Motor Corp. President Akio Toyoda is rewriting his U.S. playbook to revive battered sales and a tattered image.

The new strategy:

Review and possibly trim the lineup of full-frame trucks.

Skip midcycle vehicle enhancements to focus on bigger launches.

Introduce more hybrids to North America.

Give U.S. engineers a bigger voice in r&d.

Read all of this article with a FREE trial

Related newspaper, magazine, and journal articles:

Article: Make-Up - North America North ...
M2 Presswire;  November 10, 2009 ;     691 words ... ... Markets: Make-Up - North America North American Free Trade Agreement ... the "Make-Up - North America (NAFTA) Industry ... The Make-Up - North America (NAFTA) Industry ... industry in each of the North American Free Trade Agreement ...

Article: North America: North American ...
TendersInfo;  July 29, 2008 ;     700+ words ... ... CDMA market share in North America is 51 percent and ... growth and success in North America affirms the technology ... mobile WiMAX. Some 42 North American carriers have deployed ... in the process. In North America, 12 of 45 CDMA2000 ...

Article: Research and Markets: Make-Up - North America ...
Business Wire;  November 10, 2009 ;     700+ words ... ... addition of the "Make-Up - North America (NAFTA) Industry Guide" report ... their offering. The Make-Up - North America (NAFTA) Industry Guide is an ... Up industry in each of the North American Free Trade Agreement (United ...

Article: North America: North American ...
TendersInfo;  May 22, 2008 ;     572 words ...Byline: shabnam05 North America-based manufacturers of semiconductor equipment posted $1 ... on-year decline. Relatively flat bookings and billings for North American semiconductor equipment reflect the continued conservative mood ...

Article: Will the real Miss North America please stand up? ...
New Hampshire Business Review;  June 20, 2008 ;     700+ words ... ... its first Miss North America beauty pageant ... through with it. North American Productions ... trade name Miss North America with the New ... 21, Miss North America Ltd., based ... contacted by North American Productions ...

Article: MasterCard Dedicates Added Resources to Extend Global Debit ...
Business Wire;  September 26, 2002 ;     700+ words ... ... the growing North American debit arena ... new team of North American financial industry ... transactions. North America is the world ... Rounding out the North American leadership team ... president, North America, MasterCard ...

Article: Sendo Expands Its Business to North America; Sendo ...
PR Newswire;  January 10, 2002 ;     697 words ... ... announced it has opened its North American office in Dallas ... s business in the North American market. Hugh Brogan ... its first steps into North America. In less than a year ... expansion into the North American market now establishes ...

Article: Bunge North America, the North ...
Agri Marketing;  October 1, 2003 ;     619 words ...Bunge North America, the North American operating arm of Bunge Limited, will form a grain joint venture with Sabina Farmers ... area served by Sabina Bunge LLC," says John E. Klein, president and CEO of Bunge North America.

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!

Find articles, research, and archives