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Article: style ethics; Adam Smith, CEO of online ethical retailer Ascension, lifts the lid on the new wave of on trend, high fashion brands that don't compromise on environmental and ethical issues.(Features)
- Article from:
- Western Mail (Cardiff, Wales)
- Article date:
- November 10, 2009
CopyrightCOPYRIGHT 2009 MGN Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Q: Why is eco-fashion important? A: Not many people realise this but fashion is quite a "dirty" industry. A huge number of chemicals go into the production of clothing - over seven tablespoons in a basic cotton T-shirt! This comes from the chemicals used in farming the raw fibre to colouring and setting the dye and most of this is washed away, polluting our environment.
These chemicals massively affect the workers and their families who are exposed to them all day, every day. But it's not just environmental issues: workers have very few rights and are often ...