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Article: FOR THE SPORT OF IT; Cleveland-based Stack Media scores big with mag aimed at high school athletes.(NEWS)
- Article from:
- Crain's Cleveland Business
- Article date:
- November 9, 2009
CopyrightCOPYRIGHT 2009 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: CHUCK SODER
Nowadays, loads of high school athletes are getting advice that Stack LLC founders Chad Zimmerman and Nick Palazzo wish they could have had back when they played football for Mayfield High School.
Today, about half of all U.S. high schools with sports programs distribute free copies of Stack magazine, the centerpiece of a brand that has gained serious credibility among young athletes wanting to step up their game.
The 5-year-old Cleveland company, which does business under the name Stack Media, not only sends its magazine to 9,700 high schools six times a year, but its web site at http://stacktv.stack.com is among the ...