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Article: OPTIMA Ultimate Street Car Invitational Announces National Broadcast Partnership With SPEED.
- Article from:
- Journal of Transportation
- Article date:
- November 21, 2009
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OPTIMA[R] Batteries, the title sponsor and creator of the OPTIMA Ultimate Street Car Invitational, presented by RideTech and K&N Filters, announces an agreement with Brentwood Communications International, Inc. (BCII) and SPEED™ to produce and air an exclusive 30-minute television special about the upcoming racing competition. These broadcast partners will help elevate the awareness and status levels of the Invitational, currently in its second year.
The program, scheduled to air nationally on SPEED in 2010 on January 30 and 31, will cover several of the vehicle builds in the days leading up to the competition. During the week of the event, the program will ...