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Article: PDI and Physicians Interactive Partner To Provide Integrated, Personal and Digital Solutions to Life Sciences Companies.
- Article from:
- Marketing Weekly News
- Article date:
- November 21, 2009
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PDI, Inc. (NASDAQ: PDII), a leading provider of sales and marketing support to U.S. health care companies, and Physicians Interactive, the leading provider of mobile reference and digital sales and marketing services to life sciences companies, have entered into a strategic alliance to collaborate and deliver the first integrated network of digital sales and marketing solutions. These products will drive expanded reach and revenue for life sciences customers, while increasing the level of service, access and value to physicians.
By way of this unique collaboration, life sciences companies will be able to provide a comprehensive, optimized mix of personal delivery ...