Article: Searching the e-store: Google Commerce Search Now Available to Power Retail Websites.

Google Inc. (NASDAQ:GOOG) announced a new hosted enterprise search product, Google Commerce Search™, to power online retail stores and e-commerce websites with the speed and accuracy customers expect from Google™. While e-commerce has advanced significantly in the past 15 years, search technology has been a barrier to online retail growth. The average online retailer conversion rate is just three percent1 but could potentially be five to ten times higher.2 Commerce Search will help retail website stores reach their full potential as commercial hubs by improving the shopping experience for customers and the associated conversion rates for retailers.

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