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Article: SourceForge, Inc. Changes Its Name to Geeknet, Inc.
- Article from:
- Marketing Weekly News
- Article date:
- November 21, 2009
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SourceForge, Inc. (NASDAQ:LNUX) announced that it has changed its name to Geeknet, Inc. to more accurately reflect the company's business and the growing market it serves. The name change also supports the company's intention to expand the reach of its online advertising services into new categories.
"Renaming the company Geeknet is the latest step in our rapid transformation," said Scott L. Kauffman, President & CEO of Geeknet. "Our new name is a more accurate articulation of our business. With Geeknet as our calling card on Madison Avenue, we are now able to clearly define the audience we serve and more effectively capture the business opportunity that we are ...