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Article: InventHelp Partners with ERA for Their New Product Showcase.
- Article from:
- Marketing Weekly News
- Article date:
- November 21, 2009
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The Electronic Retailing Association (ERA) Convention was held September 13-15, 2009 at the Paris Hotel in Las Vegas. The ERA is America's leading trade association for companies using direct-to-consumer marketing to sell products. Their members are well known for products like The Snuggie™, P90X[R], Oxiclean[R], Bowflex[R], Tony Little's Ab Isolator[R], Total Gym[R], MagicJack™ and Topsy Turvy[R].
InventHelp[R] worked with the ERA to organize a display of inventions at this year's ERA show called the "InventHelp/INPEX New Product Showcase." Nicole Hait, Director of InventHelp's INPEX invention show, said, "We were pleased to produce the showcase for ...