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Article: Are computers the next big shortline?
- Article from:
- Implement & Tractor
- Article date:
- May 1, 1984
- Author:
CopyrightCOPYRIGHT 1984 Farm Journal Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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* CAN FARM equipment dealers make a decent buck selling computers to farmers?
The answer seems to be "yes," if the dealer has the right attitude, the right people, and the patience to break even on the computer sideline for a few years.
Several signs point to the significance of the potential market for on-farm computers.
Allis-Chalmers is running a pilot program, with a handful of dealers testing the retail market for AgDisk microcomputer software from Harris Technical Systems, an early entry in the ag-related computer industry.
Harris is also running a pilot program with John Deere, with the computer sales operations of five Deere ...