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Article: Here' the scoop: Pierre's plans national distribution. (Pierre's Ice Cream Co.)
- Article from:
- Crain's Cleveland Business
- Article date:
- May 19, 1986
- Author:
CopyrightCOPYRIGHT 1986 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Here's the scoop: Pierre's plans national distribution
After nearly 50 years in business, Cleveland-based Pierre's Ice Cream Co. now wants the nation to get a taste of its more than 30 flavors of ice cream.
Two weeks ago the company officially introduced its product for national distribution at the Food Marketing Institute trade show in Chicago. The national trade show is among the largest for supermarket retailers and distributors.
Initial reaction indicates that the product was well-received, said Shelley Roth, Pierre's vice president of marketing.
"We're very excited," she said.
Roth said employees have been following up on ...