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Article: Andes Candies presents packaging for all seasons
- Article from:
- Food & Drug Packaging
- Article date:
- April 1, 1994
CopyrightCOPYRIGHT 1994 Stagnito Communications. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Andes Candies, Delavan, Wisc., has developed a number of new package designs to accompany the introduction of new flavors and package sizes.
'We are always looking for new ways to make Andes more exciting. New package designs and sizes have helped Andes become more attractive and merchandisable,' says Tom Drummond, director of marketing for the company. 'When we added new flavors and sizes we recognized that our packaging had to be as impactful as our product line. New packaging has also helped us develop Andes Candies as a gift item.'
Perhaps the most innovative new package is the Crystal Gift Pack. A clear plastic container, similar in shape to a milk ...