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Article: AMERICAN EXPRESS: American Express ends plan to develop new merchant services with KnowledgeBase
- Article from:
- M2 Presswire
- Article date:
- July 20, 1998
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Copyright informationCOPYRIGHT 1998 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-20 July 1998-AMERICAN EXPRESS: American Express ends plan to develop new merchant services with KnowledgeBase Marketing (C)1994-98 M2 COMMUNICATIONS LTD
RDATE:150798
NEW YORK -- American Express today made the following statement regarding its plan to help merchants develop their database marketing efforts with KnowledgeBase Marketing, Inc.:
"During the past several months, we have had the opportunity to talk to merchants about the services that KnowledgeBase, working with American Express, could offer. Merchants told us that they valued the database marketing services that KnowledgeBase could provide to their businesses, but it became clear that American ...
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