Article: -BROADVISION: Air Miles to use web as interactive loyalty hub.

M2 PRESSWIRE-23 November 1998-BROADVISION: Air Miles to use web as interactive loyalty hub (C)1994-98 M2 COMMUNICATIONS LTD RDATE:181198 -- Sema Group implements BroadVision One-to-One to give AIR MILES customers easy points management and redemption on the Web Sema Group Plc (www.semagroup.com) and BroadVision, Inc., http://www.broadvision.com (Nasdaq: BVSN) today announce an important new deal with leading loyalty company AIR MILES Travel Promotions Ltd. (www.airmiles.co.uk) which will deliver a unique competitive advantage via the Web. The deal, in which Sema Group is prime contractor, is the first of its type in the UK loyalty and travel industry and is part of AIR ...

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