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Article: RETAILERS DECK THE WALLS WITH HOLIDAY PROMOTIONS FRAMED ART AND WALL DECOR ADVERTISING INTENDED TO SPARK HOLIDAY SALES.(Brief Article)
- Article from:
- HFN The Weekly Newspaper for the Home Furnishing Network
- Article date:
- November 23, 1998
CopyrightCOPYRIGHT 1998 MacFadden Communications Group LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK-The holidays are here and so are special retail promotions on home decorations and wall art.
Now is the time for opportunistic retailers to ring up the majority of their sales in wall decor, which includes framed art, mirrors, wreaths, decorative shelves, tapestries, and other holiday decorating and gift products.
The wall decor category, estimated at $1 billion in retail sales, accounts for an important portion of the seasonal business. It allows consumers to spruce up their homes, inside and out, and create an inviting environment for entertaining without breaking the bank. Many wall-decor and framed products are also great gift items.