Article: Joy to the world.(gaining customers while being cheerful and courteous to people during the holidays)

Spreading good cheer not only makes you feel good, it improves your image.

As we enter the holiday season, there's a great need for courtesy and goodwill to flourish amidst the flurry of tinsel and "sale" signs. Running a business can be stressful - and that stress often increases in December. What makes matters worse is that you're not the only one feeling the holiday frenzy: Harried customers can be demanding, cranky and just plain rude.

So why, in the midst of all this pressure, should you make an effort to be courteous and kind? Several reasons come to mind:

1. It's the right thing to do. People are coming to you to do business. They have ...

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