|
|
Article: Eastman Kodak Company: IMRA survey finds picture-taking high on season's list.
- Article from:
- M2 Presswire
- Article date:
- December 21, 1998
CopyrightCOPYRIGHT 1998 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
M2 PRESSWIRE-21 December 1998-Eastman Kodak Company: IMRA survey finds picture-taking high on season's list (C)1994-98 M2 COMMUNICATIONS LTD
RDATE:181298
* * Holiday Photos Important to Almost 70% Of Americans
ARLINGTON, VA -- According to the International Mass Retail Association's (IMRA) Weekly Holiday survey, shopping isn't the only thing on consumers' minds. IMRA's survey found that nearly 70 percent (69 percent) of Americans say that picture taking is an important holiday activity. The survey, sponsored by Eastman Kodak Company, is conducted weekly during the critical holiday shopping season.
"There is a timelessness to taking pictures that transcends ...