Article: The Desktop Critic: The Simplicity Backlash: The iMac and PalmPilot show Microsoft the way.(Product Information)(Column)

Shortly after the imac became the numero uno jaw-dropping record-smasher of all time, a funny thing happened. People began to believe that it is a whole new breed of machine--not a Mac, not even a computer, but some kind of cool-looking, super-simple Internet appliance. One stranger after another e-mailed me: "Are you going to write The iMac for Dummies?"

I'd reply: "You don't need such a book. Macs for Dummies has everything you need."

And they'd write back: "Oh, too bad. Well, maybe the bookstore has something on iMacs."

I'd sit there dumbfounded that Apple's marketing has been so effective in convincing the public that the iMac is something ...

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