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Article: Cosmetics Security- Safeguarding Product Integrity.
- Article from:
- Global Cosmetic Industry
- Article date:
- April 1, 1999
- Author:
CopyrightCOPYRIGHT 1999 Advanstar Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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New developments in molecular twins and laser markers offer some degree of hope to the personal care and cosmetics industries and their packaging colleagues
Success-isn't it wonderful? When a cosmetics or beauty product line is popular and profitable, everyone is happy. Shareholders profit, executives smile, employees benefit and customers are satisfied. That same success makes another group happy, too, and their happiness threatens all the others. That group is the thieves. Counterfeiters and gray market diverters target successful products and undermine that success by stealing hard-earned profits and destroying a manufacturer's most precious asset-its ...