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Article: THE HENLEY CENTRE: "Technophobes" will drive Internet use into the future.
- Article from:
- M2 Presswire
- Article date:
- May 5, 1999
CopyrightCOPYRIGHT 1999 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-5 May 1999-THE HENLEY CENTRE: "Technophobes" will drive Internet use into the future (C)1994-99 M2 COMMUNICATIONS LTD
RDATE:050599
New analysis has today revealed that those people who see themselves as technophobes will in fact be the most important Internet users by 2003, according to The Henley Centre, the UK's leading consumer consultancy. They have divided the UK adult population into five types of Internet users - from advanced, to those who have not yet used. the Internet. As Internet usage is growing at a rapid rate of 20 per cent per quarter, it is crucial for companies to understand who is currently on-line, what they are using ...