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Article: Starwood Signs Strategic Alliance Agreement with Discovery Hotel Group to Open Four Points Hotels by Sheraton in China.
- Article from:
- PR Newswire
- Article date:
- June 4, 1999
CopyrightCOPYRIGHT 1999 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SINGAPORE, June 4 /PRNewswire/ -- Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) has reached a strategic alliance agreement with the Discovery Hotel Group Limited to launch the Four Points Hotels by Sheraton brand in the People's Republic of China. This strategic alliance marks the entry of the Four Points Hotels brand in Asia-Pacific.
Four Points Hotels are planned initially for the traditional gateway cities of China, such as Beijing, Shanghai and Guangzhou. The emerging business and manufacturing centers in supporting hub cities, such as Chongqing, Wuhan and Dalian, will also be important target areas of the Four Points expansion plan in China. "Our ...