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Article: Le Monde, 1944-1995: Historie d'une Enterprise de Presse.(Review)
- Article from:
- Business History
- Article date:
- April 1, 1999
- Author:
CopyrightCOPYRIGHT 1999 Frank Cass & Company Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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PATRICK EVENO, (Paris: Le Monde-Editions, 1996. Pp.540. P/back ISBN 2 87899 143 5, FF160).
'Better to lose money than to lose readers' - this, the opinion of the managing editor of Le Monde, Jacques Fauvet, in 1977, is a succinct summary of the attitude that has so often rendered the economics of newspaper publication the despair of rational accountancy. This history of Le Monde reveals the familiar pattern of the economics and management of a newspaper in thrall to printing unions and restrictive trade agreements, with the added complication in this case of the influence of the editorial staff and their ideals and prejudices. Collectively, they held up to 40 per ...