Article: The Chase is on for the 1999 Volkswagen Passat; Volkswagen Launches New Advertising Campaign for the High Performance Mid-Sized Sedan.

AUBURN HILLS, Mich.--(BUSINESS WIRE)--July 6, 1999--

In a fun and fast-paced new television spot, the 1999 Volkswagen Passat shines in its audition for a starring role as a high-performance chase car in a big-budget action movie.

Introduced all-new two years ago, the Volkswagen Passat redefined the mid-sized family car market by offering tons of functionality with dynamic styling and an invigorating German driving experience.

The ad, dubbed "Chase," focuses on the Passat with the V6 - a four-passenger, German-engineered car that offers the added performance of a 190 horsepower engine. The spot is a new twist on a familiar theme: The police ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!