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Article: St Ivel Chilled Products.(St Ivel Utterly Cheddarly)(Brief Article)(Product Announcement)
- Article from:
- Brand Strategy
- Article date:
- July 23, 1999
CopyrightCOPYRIGHT 1999 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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St Ivel Utterly Cheddarly
spreadable cheese
St Ivel has launched what it claims is the UKOs first authentic spreadable cheese E Utterly Cheddarly. Initially available in the North West only, Utterly Cheddarly is a blend of 50% English cheddar with soured cream and butter. It is available in smooth and crumbly variants. A triangular shelf-ready pack reinforces the ...