Article: imandi.com Launches First Online Ad Campaign; Banner Ads Designed by Seattle-based Adhesive Media.

REDMOND, Wash.--(BUSINESS WIRE)--July 28, 1999--

imandi.com, the Redmond-based consumer infomediary site, has launched its first online advertising campaign. Founded by two former Microsoft executives, imandi.com is a "matchmaking" e-commerce site that connects consumers with local merchants and companies throughout the U.S. in 25 different product and service categories, including: new car buying, travel planning, car rental, house cleaning, and remodeling.

imandi.com worked with Seattle-based Adhesive Media to develop creative for the campaign - a series of animated, interactive banners inviting viewers to "scratch and win." The online banner ads will ...

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