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Article: PENgroup.com Consulting Firm Network Launches National Branding Campaign.
- Article from:
- Business Wire
- Article date:
- August 3, 1999
CopyrightCOPYRIGHT 1999 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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ENGLEWOOD, Colo.--(BUSINESS WIRE)--Aug. 3, 1999--
PENgroup.com, the leading Internet consulting firm network, has just launched the firm's first national branding campaign using traditional media.
The branding effort is targeted to executives and managers in client companies who have responsibility for consulting projects and budgets. The new campaign will run in general business and vertical specialty publications. Initial insertions are in August editions of Fortune and Forbes. PENgroup.com online branding efforts, consisting of banner ads on major search engines, will continue as part of the campaign.
PENgroup.com is an Internet-based ...