|
|
Article: Conference Call to Examine Advertising on the Internet.
- Article from:
- PR Newswire
- Article date:
- September 8, 1999
|
Copyright informationCOPYRIGHT 1999 PR Newswire Association, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
WASHINGTON, Sept. 8 /PRNewswire/ -- Advertising on the Internet is dominated by advertising for e-commerce transactions, not brand building, according to Advertising on the Internet: 1999, a new study released by The Strategis Group. This 265-page study of Internet advertising was based on a survey of 7,000 ads and a nationwide consumer advertising poll. Most of the top television and print advertisers have little or no advertising presence on the Internet, while companies known for Internet commerce now dominate online advertising.
The Strategis Group will hold a conference call to discuss these and other findings on September 9 at 2:00 p.m. EDT. The call ...
Related newspaper, magazine, and journal articles:
|