Article: Internet Yellow Pages Market To Reach Nearly $102 Million In 1999, New Simba Information Study Says.

STAMFORD, Conn.--(BUSINESS WIRE)--Sept. 13, 1999--

Internet yellow pages will generate about $101.7 million in revenues in 1999, less than 1% of the yellow pages advertising market, but a 120.4% increase over 1998, according to estimates in Internet Yellow Pages 1999: Business Models & Market Opportunities, a new study from Simba Information.

The highly competitive Internet yellow pages market includes print yellow pages publishers, Internet-only directories, niche services and city guides. These yellow pages players will make up 1.8% of the overall Web advertising market Simba estimates at $5.5 billion this year.

Simba projects that Internet ...

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