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Article: Prudential Select Brokerage Introduces Long Term Care Insurance to Independent General Agencies.
- Article from:
- Business Wire
- Article date:
- October 7, 1999
CopyrightCOPYRIGHT 1999 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEWARK, N.J.--(BUSINESS WIRE)--Oct. 7, 1999--
Broker Dealers See LTC Growth Ahead;
General Agencies Access Electronic Product Kit
Prudential Select Brokerage, a division of The Prudential Insurance Company of America, Newark, NJ, is introducing Prudential Long Term Care(SM) Insurance to a number of independent general agencies with experience selling individual long term care insurance. It is the first time Prudential's long term care product is being marketed to the independent brokerage community.
"Individual long term care insurance is a specialized sale that requires a high degree of distribution sophistication," said Gordon J. ...