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Article: Web-wise women want more than this; There's a general sense of dissatisfaction among women about what the Internet is currently offering them, discovers Mary Louise Harding.(Industry Trend or Event)
- Article from:
- New Media Age
- Article date:
- October 21, 1999
CopyrightCOPYRIGHT 1999 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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We are constantly reminded that women are playing an increasingly leading role in developed economies. But recent research from Fife University shows this economic growth and leadership is unreflected in relation to business entrepreneurship.It suggests that far fewer women than men believe they have the capacity to establish a successful business, one of the key reasons being a lack of support systems and role models.The egalitarian nature of the Web is also often espoused. Equal access to the dissemination of information and ideas, empowering everybody with the ability to get online.Given this, the belief that creative communication is a female domain and the hard fact ...