Article: Primary Knowledge Partners with Kana to Optimize E-Business ROI.

NEW YORK and PALO ALTO, Calif.--(BUSINESS WIRE)--Nov. 4, 1999--

Strategic Alliance with Leading Online Customer Communication Company

Will Enable More Comprehensive Customer Interaction Analysis

In a move designed to further enhance its comprehensive e-business measurement and optimization services, Primary Knowledge announced today a new partnership with Kana Communications, Inc. (www.kana.com), a market leading provider of online customer communications solutions for electronic direct marketing, e-commerce and customer service.

The terms of the agreement enable both companies to provide more potent synergies for their clients' ...

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